McFIFAHOME


Studio: Turner Duckworth
Role: Designer
The FIFA World Cup is an international association football competition among the senior men's national teams worldwide. McDonald's has sponsored FIFA tournaments since 1994. We have the opportunity to develop the look and feel for the McDonald's FIFA World Cup global campaign!

We are inspired by the fans around the world who get together to watch football together. We want to celebrate these fans by creating an active, impactful, and energetic system that's flexible and easy to localize.